nutraceutical:
a trip looking for distributors
from the Romans to Portugal
Research of distributors and pharmaceutical chains in Europe for Juriati Group, Leader in pharmaceutical production, began four months ago and today we are finally ready to report the most interesting results and data regarding our business.
What will you find in this new case study?
Challenge
01
Solving the difficulty
to identify the buyers companies in the world of nutraceutical.
02
Can identify
the buyers personas.
03
Studying a strategy
to find distributors for product Marcus Rohrer based on spirulina algae
04
Expand Export areas
where the product is not yet present or is not yet known.
Solution
How do we get to the EDEAL DEAL OVERMENT?
Integrated strategies to find distributors and qualified contacts in Europe, increasing visibility and business opportunities.
DATABASE CONTACT
IN TARGET
Validation and selection of 1,800 companies profiled through AI and Data Analyst technology, to identify the most relevant contacts.
MANAGEMENT
Strategic contact management, with personalized messages and targeted follow-ups according to the level of interest and the industry.
PROFESSIONAL PAGE LINKEDIN
Creating and managing content for the two Professional Pages, increasing brand awareness and reputation in the nutraceutical sector.
SELLING
Direct contact with distributors and buyers via LinkedIn, phone calls and e-mail, starting qualified and personalized conversations.
The integrated work between communication and relationship has led to the generation of new connections, useful contacts and concrete interests in key markets.
Strategy
I'll get you a little bit of a job.
STRATEGY
- What?
The advantage of a strategy that includes several touchpoints for contact is given by a greater possibility to intercept ideal prospects. In fact, after a continuous exchange of databases between Contact Center of English native speakers and Social Selling, we managed to bring to the table of the negotiations of our customer well 18 commercial opportunities, approaching more than 700 companies in target.
Key figures
ANAGRAFIC
WORK
Results
Network of qualified contacts and new business opportunities in Europe, with greater visibility of the brand in the target markets and 18 concrete negotiations started after over 700 approaches.
increase in the number of
brand reputation
Companies that have come to know the brand
MANAGEMENT
PROFESSIONAL PAGE
New followers generated thanks to the activity on the profile of Gianpiero Pazzanese
New followers generated thanks to the activity on the profile of Paolo Nava
To finish in beauty
Today our business is stopping in Sweden, Denmark and Finland and the results are not getting ready. We hope to return home to our customers with excellent opportunities as souvenirs, but while we see what Gianpiero and Paolo say about these first months of collaboration with Mallei.
We enjoyed Mallei’s innovative approach, the availability to receiving our needs and flexibility to implement ‘end-up’ actions to speed up the benefits of the project. The team that has been made available has distinguished itself for professionalism and effectiveness, conviving with us the challenge to broaden our operating horizons.
