I RUN FOR
A PURPOSE

(my personal branding)

Discover how to transform your LinkedIn
profile into a business development tool
for the international market.

Get your Best Practice Guide
immagine di un globo
immagine di un globo

I RUN FOR
A PURPOSE

(my personal branding)

Discover how to transform your LinkedIn profile into a business development tool for the international market.

Get your Best
Practice Guide

Welcome to our stand!
London – Italy Run 2025

Why Invest in Your LinkedIn Profile?

Your personal profile is your most powerful
asset for doing business abroad.

As an Italian abroad, your profile communicates who you are, what you can do, and why people should trust you. It is your 24/7 showcase.

Overcome Barriers!

Language, local professional culture, networking from scratch: an optimised LinkedIn profile helps you overcome all these challenges.

Your personal profile is your most powerful asset for doing business abroad. As an Italian abroad, your profile communicates who you are, what you can do, and why people should trust you. It is your 24/7 showcase.

Overcome Barriers!

Language, local professional culture, networking from scratch: an optimised LinkedIn profile helps you overcome all these challenges.

LinkedIn for Italian managers abroad

LinkedIn is not just a social network: it is a professional ecosystem.

For managers, it is an essential platform for building credibility, demonstrating leadership and strengthening their network.
Build your authority by demonstrating your skills and experience in the local market, overcoming the barrier of being an “expat”.

  • Effective Lead Generation – 62% prefer LinkedIn for lead generation
  • Professional Credibility – 76% of top managers are on LinkedIn
  • Strategic Networking – 30% more engagement vs. company pages
  • Thought Leadership – 89% of decision-makers say that thought leadership content significantly improves the perception of an organisation’s brand

Amplify your leadership and influence people, allowing you to share strategies and perspectives that matter.
According to the LinkedIn-Edelman study, 89% of decision-makers say that thought leadership content significantly improves the perception of an organisation’s brand.

Would you like to enhance your LinkedIn profile?

Download the free guide
+ 30-minute consultation with a LinkedIn Specialist

DOWNLOAD THE GUIDE NOW
76% italian
top manager

are present on LinkedIn, making it the preferred social media channel for business leaders.

+30%
engagement

generated on average more than company pages, making them ideal tools for promoting your brand and generating leads.

up to 30.000
connections

The average LinkedIn user has around 400 connections, while “super-connectors” can have up to 30,000. 

62% of
B2B marketers

say LinkedIn is the most effective platform for professional lead generation.

What about us?

We help companies
& B2B managers
 grow
and gain visibility.

We handle business development and digital presence building, with a special focus on LinkedIn.

We work alongside you to find new clients, connect with the right decision-makers, and enhance your positioning. Both in Italy and abroad.

We know you’re wondering:
Why is Mallei here in London?

London is in our DNA

We are not here by chance. London is one of the most competitive and stimulating markets in the world for Italian professionals, and we know it inside out.

A few months ago, we started “running” in a new direction together with the Italian Chamber of Commerce in the United Kingdom.
This partnership was created to generate real opportunities between Italy and the UK.

The Italy Run in London was the first real test of this shared journey. Over the past few months, we have worked together with the organisers to involve sponsors in line with the spirit of the initiative. Today, here in Holland Park, we see months of work come to life through sport and people meeting each other.

Stand out in the international market

This guide will show you step by step how to optimise your LinkedIn profile, build a strategic network,
share effective content, and position yourself as a credible and influential manager in your industry.

I WANT IT NOW

…long story short

A Passion for London

We know the city, its professional dynamics and the unique challenges faced by Italian managers in the United Kingdom.

ICCIUK partner

We collaborate with the Italian-British Chamber of Commerce to support Italian professionals who want to grow in London. We did the same for this event!

local direct expertise

We know exactly how to position an Italian manager on LinkedIn to get noticed in the British and international markets.

Testimonials

Here is what our Italian managers abroad have to say:

What really sets Mallei apart is their consultative approach: they don’t just execute, they support us on our growth journey, adding value with innovative ideas (sometimes too many, but I gladly accept them) and strategies based on concrete data. Their support has never been merely operational, but strategic, helping us define and refine our online positioning with precision and effectiveness.

Daniele Arnoldi

CEO @ InPharma s.p.a.

We are extremely satisfied with our collaboration with Mallei: competent, professional, responsive and attentive in managing our presence on LinkedIn. This has had a clear impact on our brand and our ability to add new contacts, potential customers and partners. Your availability and proactivity make all the difference and keep us constantly in line with the objectives we set ourselves and gradually adjusted to new requirements.

Leonardo Facchini

General Manager @ Ga.ma Professional

We are extremely satisfied with our collaboration with Mallei: competent, professional, responsive and attentive in managing our presence on LinkedIn. This has had a clear impact on our brand and our ability to add new contacts, potential customers and partners. Your availability and proactivity make all the difference and keep us constantly in line with the objectives we set ourselves and gradually adjusted to new requirements.

Leonardo Facchini

General Manager @ Ga.ma Professional

Download your Free Guide

LinkedIn Best Practices Guide for Managers

Concrete strategies to build credibility,
generate leads and strengthen your leadership abroad

🎁 EXCLUSIVE BONUS
Free 30-minute consultation
with a LinkedIn Specialist, during which we will analyse your profile together and give you personalised advice

Name and Last Name
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